FWD pulls off record tally at Bloomberg Businessweek Financial Institution Awards 2021 with 13 wins
Most awarded insurer for the fourth consecutive year
HONG
KONG SAR - Media OutReach - 2
July 2021 - FWD Hong Kong ("FWD") won 13
awards at the Bloomberg Businessweek Financial Institution Awards 2021,
including eight Excellence Awards and five Outstanding Awards, a remarkable tally
that makes it the most awarded insurer for the fourth consecutive year.
FWD won 13 awards at the Bloomberg
Businessweek Financial Institution Awards 2021, including eight Excellence
Awards and five Outstanding Awards. For the fourth consecutive
year, the company has become the
most awarded insurer with winning entries spanning innovative health and wealth
solutions and cutting-edge customer experiences.
The
multiple awards were a tribute to the broad success of FWD's holistic, company-wide
branding and marketing initiatives to deliver a simpler, faster and smoother insurance
journey for customers through innovation, technology, customer service and
engagement, backed by a leading tied agency force.
FWD's
record-breaking wins are attributable to its pioneering health and wealth products
and services that include Voluntary Health Insurance Scheme (VHIS) plans vCANsurance
and vPrime, One stop Pan-Asian health and counselling service PREMIER THE
ONEcierge and MINDcierge, the comprehensive critical illness protection Crisis
XDefender Signature, and MaxFocus financial planning series. The company also
earned accolades from judges for its integrated marketing campaigns, innovative
AI-powered claims management system, digitalisation of agency processes, experiential
lifestyle platform FWD MAX, and exceptional training programmes.
Ken
Lau, FWD Managing Director of Greater China and Hong Kong Chief Executive
Officer,
said, "In today's fast-paced world, we understand that agility and
responsiveness matter more than ever. Over the past year, FWD has pivoted
promptly to provide the protection and insurance services our customers need in
health and wealth, offering solutions that are convenient, easy-to-understand,
and effective in addressing their real-life needs in an innovative manner. These
prestigious awards are a testament to our efforts, and they further motivate us
to continue changing the way people feel about insurance."
Table:
List of the 13 awards won by FWD at the Bloomberg Businessweek Financial
Institution Awards 2021
Winner
Category
Award
VHIS products: vCANsurance Medical Plan + vPrime Medical Plan
Medical Care
Excellence
VHIS plans series
Voluntary Health Insurance
Excellence
VHIS Products Promotion Campaign
Integrated Marketing (Product Promotion)
Excellence
vPrime + PREMIER THE ONEcierge + Partnership with HKSH
High Net Worth (Service)
Excellence
PREMIER THE ONEcierge + Partnership with HKSH + MINDcierge
(Mainland China Counselling Services)
Cross-border Insurance Services
Excellence
Max Focus Series: MaxFocus Signature and MaxFocus Achiever
Education Fund
Excellence
"Keep going, celebrate living" Campaign
Integrated Marketing (Branding Promotion)
Excellence
AI-powered claims management system
Claims Management
Excellence
vCANsurance Medical Plan + vPrime Medical Plan
Health & Protection
Outstanding
Crisis XDefender Signature
Innovative Product
Outstanding
Agent Assist
Digital Transformation Strategy
Outstanding
FWD MAX 2.0
Customer Engagement
Outstanding
Tied Agency training
Training Academy of the Year
Outstanding
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About FWD Hong Kong & Macau
FWD
Hong Kong & Macau is part of the FWD Group, the primary insurance business
of investment group, Pacific Century Group. FWD Group spans 10 markets in Asia
including Hong Kong SAR & Macau SAR, Thailand, Indonesia, the Philippines,
Singapore, Vietnam, Japan, Malaysia and Cambodia.
FWD
Hong Kong has been assigned strong financial ratings by international agencies.
It offers life and medical insurance, general insurance, employee benefits, and
financial planning. FWD Macau provides a suite of life and medical insurance.
FWD
is focused on creating fresh customer experiences and making the insurance
journey simpler, faster and smoother, with innovative propositions and
easy-to-understand products, supported by digital technology. Through this
customer-led approach, FWD aims to be a leading pan-Asian insurer by changing
the way people feel about insurance.